Set the goal.
Choose what you want the campaign to achieve and which customers you want to consider.
Campaign Studio
A useful next step
for every customer.
Introduce a product, encourage another purchase or give someone a reason to return. Choose who gets what, with your goal and budget in view.
Get startedSee how it worksWhat would you like to achieve?
Give the new collection a first audience.
Maya
Show the new range
Often tries new arrivals at full price.
Leo
Include delivery
Often waits until delivery is included.
Ana
Leave this one out
Just bought a similar product.
Match the offer
to the customer.
One customer follows new arrivals. Another tends to buy during a sale. Someone who just bought the product you are promoting may be better left out of this campaign.
Decide the terms.
Keep the final say.
A plan should be easy to review, with the customer, the offer and its cost together.
Set the limits.
Choose the available offers, budget and exclusions. Include making no offer among the options.
Review who gets what.
Inspect the proposed choices and costs. Save and export the plan your team agrees on.
From a goal to a customer list
A plan your team
can put to work.
Emli compares how customers might respond to your offers and builds a proposal within your budget. Your team reviews the choices and uses its existing tools to send the campaign.
Explore campaign planningYour campaign plan
- The customers to include
- The offer for each person
- The cost of the proposed offers
- Who receives no incentive
Export as CSV or Excel.
Your questions
Before you get started.
What can Emli Campaign Studio help me plan?
Emli Campaign Studio helps you choose whom to contact, what to offer and how much to spend. Plan a launch, another purchase, an upgrade or a return visit, including when to make no offer. Review the proposed customer list against your budget and rules.
Does every customer get a discount?
No. Emli compares the offers you allow and can leave a customer without an incentive. Your plan should account for people who might buy at full price and people for whom the promotion is not relevant.
Does Emli send the campaign?
Your team reviews the plan and decides when to send it. Export the customer list and offer terms as CSV or Excel, then use your existing campaign tools.
What should your next campaign achieve?
Bring your goal, the offers you can make and your budget. Let’s work through the choices.
Talk to our team