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Meet EmliAI personas for customer decisions.

Test your next
idea before
you launch.

See how your customers might respond to a new product, a different price or a campaign before you put money behind it.

See how it works
Emli in an ivory knit sweater, pointing to three distinct floating customer cards.
What wouldthey choose?

See it from
your customer’s
side.

Before you order stock, change a price or send a campaign, test how your customers might respond with Emli’s AI personas.

Find out what appeals to them and what puts them off. Use those answers to decide what to offer and who to offer it to.

The Emli advantage

Who would buy it,
and at what price?

Try different prices and messages for a product. See which customers it could appeal to, and what might stop them buying.

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Try a different price or message.
Illustrative ivory canvas day bag with aubergine handlesDay bag concept
Price
Message
Everyday buyer

I could use these pockets for work.

Value shopper

I would compare a cheaper bag.

Weekend explorer

It feels designed for work.

What would bring
them back?

Compare ways to get customers buying again. A discount may help some; others may respond to a product recommendation or free delivery.

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Choose an offer to see who it suits.
MayaNew arrivals first
LeoWaits on delivery
AnaPrefers a lower bill
SamCompares total cost
NoorSeeks something new
AlexAvoids delivery fees
IrisFollows new ranges
OwenCompares prices
RaeChecks delivery cost
MiloWants the first look
JulesShops to a budget
AriWaits for free shipping

Delivery fees put Leo, Sam, Alex, Rae and Ari off buying. Covering delivery could remove that obstacle.

Put your next decision to the test.

The Emli guide connecting three illustrated customer records.

Know who to launch to.

Compare interest in a new product across your customers. Find a promising audience before committing to stock or a launch campaign.

Product launches
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Use the customer data
you already have.

Bring customer records and purchase history. Explore how the people behind them might respond to your next product or campaign.

Explore what you can learn, compare and plan. Swipe or scroll each row. Use Tab to reach every choice.

Start with your customers, explore your options and choose a plan your team can use.

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